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Post Tagged with: "storytelling"

Reaching the Next Generation

Reaching the Next Generation

by / on July 9, 2014 at 5:17 pm / in Fundraising, Social Media, Storytelling

A new study by the UK’s Give as You Live and Web Psychologist Nathalie Nahai sheds some light on how millennials view charity. Notably, the study points out that some […]

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The Art of Explanation

The Art of Explanation

by / on June 19, 2014 at 2:58 pm / in Storytelling

If you work for a charity you likely have thought at some point, “If people knew what we were doing, they’d be so excited that they’d empty out their wallets!” […]

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Book Review: I Like Giving

Book Review: I Like Giving

by / on May 30, 2014 at 2:12 pm / in Storytelling

Brad Formsma wants you to give. Not because he’s asking you to, but because he likes giving, and he thinks you will too if you give it a try. Brad […]

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Godzilla: King of Charities

Godzilla: King of Charities

by / on May 26, 2014 at 3:26 pm / in Storytelling

So I went to see Godzilla this weekend– please hold your judgement. Whether or not you have any interest in another monster/disaster movie, I would argue that every charity has […]

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Dynamic Visuals Part 4: Wrapping Up 2

Dynamic Visuals Part 4: Wrapping Up

by / on April 23, 2014 at 2:51 pm / in Storytelling

So now you’ve got your image complete and you’re ready to share it! Above is where I landed with my share image – I kept the typography simple, bold, and […]

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Dynamic Visuals Part 1: Brainstorming & Planning 1

Dynamic Visuals Part 1: Brainstorming & Planning

by / on March 28, 2014 at 11:36 am / in Storytelling

There are a variety of situations where an organization might need some images created — from social media shares, to blog posts, to updating features on your website’s home page, […]

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The Curse of Knowledge

The Curse of Knowledge

by / on February 20, 2014 at 3:07 pm / in Storytelling

A while back I read and reviewed Chip and Dan Heath’s Made to Stick. It’s a great book that attempts to explain how ideas get their “stickiness,” or how to […]

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The Daily Grind: Creating Content

The Daily Grind: Creating Content

by / on January 14, 2014 at 3:48 pm / in Storytelling

Creating and writing content for your website, blog and social media is easier said than done. In my last post I wrote about how you must continually update your web […]

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How to Generate Word of Mouth 5

How to Generate Word of Mouth

by / on September 20, 2013 at 3:00 pm / in Storytelling

My colleague Brady Josephson recently attended the Art of Marketing conference here in Vancouver, and noticed a few themes emerging throughout the various sessions. Namely: if you want to generate […]

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Know Your Bias

Know Your Bias

by / on September 13, 2013 at 3:50 pm / in Storytelling

One thing I’ve realized lately is that most of adulthood is about trying to come to the realization that no one thinks quite the same way you do. The rest […]

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