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Social Media, Storytelling — May 12, 2014 at 1:17 pm

One Day in Eight Quotes



A hundred people gathered in Olympic Village on Friday for the Digital Nonprofit conference put on by Net Squared Vancouver. If you missed it– keep an eye out for it next year. I’ve been to a few of these conferences now and I think this one is the best of the bunch. Most of these one-day conferences just scratch the surface but this one managed to have depth, wisdom and insight in a very short time. It also happened to have great food.

If you missed it, don’t fret. I took notes, too many for you to read. So here is the Digital Nonprofit distilled down into eight quotes:

On designing for multiple devices, Monique Sherrett of Boxcar Media says,

“Design for the experience, not the device.”

On engaging your volunteers, Lynda Gerty of Vantage Point says,

“Be willing to give up control.”

On the future of philanthropy, John Bromley of Chimp says,

“There will be a major social network for charity, and it will be controlled by people, and not by charities.”

On using social media, Crystal Hendrickson of Invoke Labs says,

“Make conversations count. Don’t just retweet, add to the conversation.”

On marketing, Derek Weiss of Frontier and UGM said in conversation,

“You don’t have to be clever if you’re clear. Get back to the basics.”

On explaining your cause, Lee LeFever of Common Craft says,

“If we can answer “why?” successfully people are going to care about it.”

Although not in attendance, George Bernard Shaw wisely noted,

“The single biggest problem with communication is the illusion it has taken place.”

Another absent attendee, Steven Pinker, also opined,

“Treat people as though they are as smart as you, but not as informed.”

These last two came out of Lee LeFever’s excellent keynote talk “The Art of Explanation.”

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